About this course
Social media refers to internet-based platforms that enable individuals, communities, and organizations to create, share, and exchange content through virtual interactions. It allows users to engage in conversations, build networks, and disseminate information in real time. Social media leverages web-based technologies and mobile applications, making it accessible across devices like smartphones, tablets, and computers.
What you will learn
Definition of Social Media Key Characteristics History of Social Media The Rise of Social Networks (2000-2010)
Modern Era of Social Media (2010-Present) Major Social Media Platforms LinkedIn YouTube TikTok Social Media’s Role in Communication, Community Building, and Business Growth
Social Media and Community Building Social Media’s Role in Business Growth
Understanding Social Media Platforms
Optimizing Profiles for Visibility
Building Your Social Media Strategy
CREATING ENGAGING SOCIAL MEDIA CONTENT
Visual Content Best Practices Maintain Brand Consistency Introduction to Content Creation Tools
UNDERSTANDING SOCIAL MEDIA ALGORITHMS
Strategies for Maximizing Organic Reach
Organic and Paid Growth Strategies
The Role of Hashtags, Challenges, and Trends
Story In Social Media Branding
COMMUNITY MANAGEMENT AND ENGAGEMENT
Best Practices For Handling Negative Feedback
Best Practices For Handling Negative Feedback
ETHICS, PRIVACY, AND SAFETY ON SOCIAL MEDIA
Use Strong, Unique Passwords Online Reputation Management: Safeguarding Your Digital Footprint
The Future of Social Media
THE ROLE OF VIRTUAL AND AUGMENTED REALITY IN SOCIAL MEDIA
Social Media Commerce And Direct Selling Via Platforms
Tool
Personal Computer and Internet
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